Definition: BLAD is an acronym for "book layout and design." A BLAD is a short (usually four to twelve-page) sample of what the interior of a highly-illustrated book will look like when it's finished. Used as a sales tool, it often includes promotional copy.
BLAD - Book Layout and Design
By Valerie Peterson, About.com Guide
A BLAD combines examples of a book's layout with marketing and publicity information
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